Blog

As an agency, climate protection is very important for us. And to make sure it is not just words, we are taking action. On Friday, September 24th, 2021, we will go on a global climate strike. Not only our colleagues in Berlin, but also

At the IAA 2021, everything revolves around the mobility of the future. There is no question that our way of moving around must and will change against the background of climate targets. In PIABO PR’s Greentech Unit, we work with various start-ups and companies

With the boom of the crypto scene, the classic purchase of stocks has got competition. More and more investments are being made via investment options based on blockchain technology. How do they work? And what differentiates them from the classic initial public offering? 

If you take a look at the crypto market from a little distance, you can imagine it like a big fair. A few roller coasters and many stalls, flashing lights and the smell of sweets filling the air, the shouts of the stall

Warum Newsjacking Teil jeder guten PR-Strategie sein sollte Successful PR should always keep an eye on current events. We talk about newsjacking when companies link their own messages to current news so skillfully that they get into the media. But successfully “hijacking” news

Bitcoin, Ethereum, Dogecoin – everyone is talking about cryptocurrencies and the associated buzzwords. As a communications agency with a specialized blockchain practice, we open up European markets for the often highly complex blockchain-based businesses. We love our mission to educate! In this blog

While the climate crisis was still a rather small topic a few years ago, the relevance and extent of it has now arrived in society and companies. People do not only want to make a contribution in the private sphere, but also in the professional

Today is Digital Day – for the second time in history. In order to celebrate that day, PIABO presents pioneering companies and explains how the Digital Unit, founded in 2020, is actively shaping digitization. The Digital Day on June 18 is the nationwide day of

A good corporate design says more than a thousand words. As communication experts, we transmit messages both through conceptual PR and through a strategically thought-out appearance for a professional corporate identity (CI).  A confident appearance in the corporate image of a company is

Digital currencies on analog pages Last year, Lukas Fiedler launched the first printed magazine on the thematic cosmos surrounding blockchain, DeFi and cryptocurrencies – pretty much the most digital trends of our time, by the way – in newsagents. Now the second issue